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How to Plan a Successful Social Media Marketing Strategy

Social Networks such as Facebook or LinkedIn have monthly traffic statistics closing around the 10 million unique visitors per month. A good Social Media Marketing strategy can help your business tap into that potential audience, increasing not only your sales but also your engagement with clients and your brand image. However, Social Media isn’t only […]

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Social Media Marketing on LinkedIn, frequent mistakes

LinkedIn can be a great place for business to business marketing, and many companies are taking advantage of it creating profiles and sharing content or expertise. However, LinkedIn has quite strict rules, and there’s a series of frequent mistakes that can result on your account being removed, or your potential clients being alienated and unhappy. […]

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Will Facebook Marketing Work for your Company?

Social media marketing has proven a great success for many companies, and some of the most clear examples come from campaigns on Facebook. According to Inside Facebook, a blog focused on analysing this social networking site, as of January 2010 Facebook headed towards breaking the million active users barrier. That’s a pretty impressive number, and along […]

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Sponsored Post: Social Intelligence

If you think that Twitter or Facebook are harmless toys and nobody takes them seriously, you should rethink before your company loses credibility, money or valuable IP due to a social media blunder. Over 1.5 billion pieces of content are shared on social media platforms worldwide every hour, and this new ecosystem is full of […]

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How To Use Social Media To Effectively Market Even The Most Boring Business

It can be difficult to engage with customers when you’re selling something that is so niche and specialist that the majority of people will skip over. Let’s face it; if you’re selling something like insurance or mining pipes it’s hard to make it sound glamorous! But it’s still vital that you connect with people and […]

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