Without a doubt, starting up during a recession is difficult. So it’s a welcome sight to see an initiative that aims to provide entrepreneurs with support and investment capital to help innovative ideas become a reality. The campaign Win Your Business, sponsored by the telecommunications operator Orange, aims to do just that.
In my opinion, this is a great opportunity for entrepreneurs that find the investment market too scared of taking risks, but have a solid business idea with a clear target market and potential. Many ideas are never made into a reality because creative people are not necessarily good marketers, experts on legal issues or trained business entrepreneurs. Win your business offers the kind of support many entrepreneurs can only dream off:
- Kingston Smith offers business planning and advice
- Publicis Chemistry offers marketing consultancy
- Lewis Silkin offers legal advice
- Orange offers business mobile infrastructure and plans
Even if start-up capital wasn’t included (which is), this is just too good a deal to miss. And it comes at a time when innovation is more necessary than ever, as the old and tried ways of creating value have become obsolete and money flows to businesses able to do things better and in a different way.
The competition is going to be fierce so it’s important to prepare a good pitch. It is not a draw and Orange is looking for something very specific: A different business that has its feet on the ground. A solid business plan shows proof of the viability of the business, its strategy and business model is vital, as is solid business ethics and an innovative way of doing business. It is worth checking out how Orange works and markets itself, as they are looking for a Different Business.
Future entrepreneurs need also to be able to pitch with confidence, and convince seasoned board members of Everything Everywhere, Kingston Smith and Publicis of the business value of their idea. With 2 months to go until the 31st of March, preparing that pitch can be intensive work. But it’s also one of the biggest opportunities an entrepreneur on the UK is going to have in the near future, and a surprisingly fearless initiative in the current economical climate.
If you have an idea that is different, innovative and you have the enthusiasm to bring it to market, do not miss this opportunity. They are offering investment capital, legal advice, marketing consultancy and business planning from some of the market leaders, worth over £200.000. And of course, you won’t need to worry about your mobile communication needs either!
No comments yet.